About Brand Tasmania
We are industry and community led, and government enabled.
Because of the enormity of our ambition and the size of our team here at Brand Tasmania, we are a client-service organisation empowering Tasmanians to tell their story.
We are the first statutory place-branding authority to be established in Australia, created under the Brand Tasmania Act 2018. We are responsible for taking a best practice approach to ensure the Tasmanian brand is strengthened locally, nationally and internationally, and is promoted as a key asset of the Tasmanian community.