Brand Tas

"I kept hearing about the unemployment rate, yet I was also hearing about the skills shortage in tourism and hospitality. It felt like these were two problems that could potentially solve each other."

"We were starting to understand a bit more about mental illness and how many people it affected. Movember gave us something real to put that passion towards. That's what we needed."

"It was one of those penny-drop moments, ‘I can see myself within that art.’ It was a wake-up call. It awoke that in me. I thought, “What’s the worst you can do? Fail again?’"

"People here—even when I feel like I haven't done enough to help them—they’re always so appreciative of whatever I can do. I can't do everything that I want to do, that's not possible. But I know, for some, it is making a difference for them."

"Everyone knows about Tasmania and its relationship to Antarctica, that Hobart is one of the five Gateway cities, that leading scientists are here. This is the place to be."